An analysis of the impact of implementing Revenue Management Systems on hotel operational performance
| dc.centro | Facultad de Ciencias Económicas y Empresariales | es_ES |
| dc.contributor.author | Ortega-Aguaza, Bienvenido | |
| dc.date.accessioned | 2013-09-24T06:35:24Z | |
| dc.date.available | 2013-09-24T06:35:24Z | |
| dc.date.issued | 2013-09-24 | |
| dc.departamento | Economía Aplicada (Estructura Económica) | |
| dc.description.abstract | The aim of this paper was to analyse the degree to which hotels whose managers employ a Revenue Management System (RMS) as a strategy to increase demand outperform other non-RMS-user establishments. This analysis was based on the assumption that increased demand due to us-ing an RMS will either increase a hotel's room occupancy (RO) or increase its achieved room rate (ARR), and eventually increase its revenue per available room (RevPAR), efficiency rate (ER) and average labour produc-tivity. The study used a sample of 106 chain hotels with a rating of three or more stars located in Andalusia (Spain). The econometric estimations show that the effectiveness of an RMS as a tool for improving perform-ance was generally achieved in these hotels through better management of occupancy, especially in the low season. | es_ES |
| dc.identifier.uri | http://hdl.handle.net/10630/5830 | |
| dc.language.iso | eng | es_ES |
| dc.rights.accessRights | open access | |
| dc.subject | Hoteles y pensiones - Gestión | es_ES |
| dc.subject | Hoteles y pensiones - Administración | es_ES |
| dc.subject.other | Revenue management systems | es_ES |
| dc.subject.other | Operational performance | es_ES |
| dc.subject.other | ANOVA models | es_ES |
| dc.subject.other | Hotels | es_ES |
| dc.title | An analysis of the impact of implementing Revenue Management Systems on hotel operational performance | es_ES |
| dc.type | journal article | es_ES |
| dc.type.hasVersion | SMUR | es_ES |
| dspace.entity.type | Publication | |
| relation.isAuthorOfPublication | befd088b-db7a-4dfd-a042-c695b90a0954 | |
| relation.isAuthorOfPublication.latestForDiscovery | befd088b-db7a-4dfd-a042-c695b90a0954 |
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