The Impact of Digital Media on the Jordanian Media System: Public Media, Credibility, and Social Responsibility.

Abstract

The aim of this study was to examine the impact of digital media on the Jordanian media system, specifically focusing on public media, credibility, and social responsibility. The study also explored the stages of transitioning from traditional media to digital media, as well as the extent to which credibility and social responsibility are employed as part of the responsibilities of media institutions in Jordan. Additionally, the study aimed to highlight the influence of digital media on updating media institutions. The study employed a descriptive analytical methodology, which is commonly used in the study of social and human phenomena. The descriptive approach served as a tool and method for analyzing and describing the impact of digital media on the Jordanian media system, particularly in relation to public media, credibility, and social responsibility. The study arrived at a set of recommendations and findings. It emphasized the importance of transitioning from traditional media to digital media in light of technological and communication advancements. It asserted that without undergoing this transformation, media institutions cannot evolve and update themselves. The study also recommended the need to enhance the infrastructure of digital media within the framework of digital transformation and the shift from traditional media to digital media.