Στρατηγικές προσέλκυσης δυνητικών φοιτητών: Εμπειρία και προοπτικές στο Πανεπιστήμιο της Μάλαγα.

Abstract

The program of Modern Greek Studies at the University of Málaga is facing a problem of low enrollment numbers for first-year students. We believe that the lack of new students is related to a the decline of classical Greek in Spain’s secondary education, and to a loss of appeal of Greece and Greek language as far as career prospects are concerned. We explore the institutional factors that not only fail to contribute to solving the problem but also exacerbate it, turning it into an existential threat for Greek Studies in Spain. Meanwhile, increasing the interest in Greek Studies could be approached as a goal that requires multifaceted solutions. We propose strategies for leveraging the position that Classics still hold in secondary education to attract future students, who often do not know what our program can offer before they enroll in university. We also suggest concrete ways in which Greek institutions might be able to help ameliorate the situation.