RT Journal Article
T1 Impact of virtual reality experiences on destination image and visit intentions: the moderating effects of immersion, destination familiarity and sickness
A1 Anaya-Sánchez, Rafael
A1 Rejón-Guardia, Francisco
A1 Molinillo-Jiménez, Sebastián
K1 Realidad virtual- Turismo
K1 Tecnología educativa
K1 Turismo
AB The aims of this study are to explore how the experience of “visiting” a destination in a virtualreality (VR) technology environment influences destination image and visit intentions and to evaluate themoderating effects of the immersion level of the technology, destination familiarity and VR sickness.
PB Emerald Insight
YR 2024
FD 2024
LK https://hdl.handle.net/10630/34279
UL https://hdl.handle.net/10630/34279
LA spa
NO Funding for open access charge: Universidad de Málaga/CBUA
DS RIUMA. Repositorio Institucional de la Universidad de Málaga
RD 19 ene 2026