RT Conference Proceedings T1 Internal orientation in the growth of Born-Globals. Learning from inside A1 Rastrollo-Horrillo, María Ángeles A1 Martín-Armario, Julia K1 Organización de la empresa AB Based on a longitudinal case study in a young BG by means of action-research, that allows the participation of all employees in the co-creation of internal knowledge, we identify organisational dysfunctions during the early phase that affect the development of entrepreneurial and market orientation. Using the Socio-Economic Approach to Management (Savall, 1974), we propose that the entrepreneurs need to adopt an Internal Orientation (aiming at developing a cohesive organisation), and that the ‘right time’ for doing so is not after a few years, as the literature suggests, but much earlier. YR 2018 FD 2018-09-14 LK https://hdl.handle.net/10630/16462 UL https://hdl.handle.net/10630/16462 LA eng NO Este paper ha recibido dos premios en el congreso:1. Thomson South-Western Award OUTSTANDING RESEARCH-BASED PAPER ON MANAGEMENT CONSULTING2. FINALIST CAROLYN DEXTER AWARD FOR BEST INTERNATIONAL PAPER NO Universidad de Málaga. Campus de Excelencia Internacional Andalucía Tech. DS RIUMA. Repositorio Institucional de la Universidad de Málaga RD 20 ene 2026