RT Journal Article
T1 The effects of human-game interaction, network externalities, and motivations on players’ use of mobile casual games.
A1 Molinillo-Jiménez, Sebastián
A1 Muñoz Leiva, Francisco
A1 Pérez-García, Fatima
K1 Videojuegos
K1 Interacción hombre-ordenador
AB Purpose - This paper empirically examines the factors that influence the acceptance and use of mobile casual games. Methodology - A theoretical model is proposed based on the theory of reasonable action, the uses and gratifications theory, the network externalities paradigm and the human-computer interaction literature. An empirical study was conducted through an online survey of mobile casual gamers in Spain, using a convenience sample. The proposed model was tested by an analysis of the collected data through a structural equation model using the partial least squares (PLS) method. Findings - The results indicate that human-mobile game interaction and network externalities have a significant indirect impact on intention to play, through utilitarian, hedonic and relational motivations. In addition, the full mediation effect of attitude was found between these constructs and intention to play, which is a very important determinant of actual use. Originality/value - This study is among the few that focuses on users’ acceptance of mobile games apps, the features of which differ significantly from personal computer and console games. It highlights the effects of human-game interaction and network externalities on the adoption of mobile casual games. Hence, the study contributes to the theoretical and practical understanding of the factors that lead users to adopt an entertainment mobile application.
YR 2018
FD 2018-08-14
LK https://hdl.handle.net/10630/28302
UL https://hdl.handle.net/10630/28302
LA eng
NO Molinillo, S., Muñoz-Leiva, F., & Pérez-García, F. (2018). The effects of human-game interaction, network externalities, and motivations on players’ use of mobile casual games. Industrial Management & Data Systems, 118(9), 1766-1786.
NO This work was supported by the Andalusia Regional Government [Excellence Research Project P12-SEJ-1980]; and the Spanish Ministry of Economy and Competitiveness [Project ECO2012-39576].
DS RIUMA. Repositorio Institucional de la Universidad de Málaga
RD 20 ene 2026