RT Journal Article
T1 Crowdfunding in the production of video games in Spain: Evolution and success on Kickstarter.
A1 Victoria-Mas, Juan Salvador
A1 Ramos-Ábalos, Eva María
A1 Arjona-Martín, José Borja
K1 Videojuegos
K1 Industria audiovisual
K1 Economía colaborativa
AB This research addresses the use of crowdfunding platforms forthe development of video games in Spain. It is part of the group ofplatform-centred research in order to develop a quantitativeanalysis of the data contained in them. Specifically, the dataprovided by Kickstarter for Spanish video game developmentprojects is analysed. Normality tests indicated that the variables donot follow a normal distribution, hence non-parametric tests wereused. The success rate of Spanish campaigns is 28.4% for the totalnumber of cases, 40.8% in 2020, which is a steady growth since2015. The average funding is €16,586.76, €50,056.67 for successfulcampaigns; however, the median indicates that 50% of the sampledoes not exceed €1,653 in funding. Regression models are used todevelop equations to calculate the amount of funding needed topublish on PC and console, and the number of backers needed toachieve a given amount of funding.
PB Universidad de Navarra
YR 2023
FD 2023-06-13
LK https://hdl.handle.net/10630/40481
UL https://hdl.handle.net/10630/40481
LA spa
NO Victoria-Mas, J. S., Ramos-Ábalos,E. M.ª & Arjona-Martín, J.-B. (2023).Crowdfunding in the production ofvideo games in Spain: Evolutionand success on Kickstarter.Communication & Society, 36(4),117-133   (PDF) Crowdfunding in the production of video games in Spain: Evolution and success on Kickstarter. Available from: https://www.researchgate.net/publication/374388723_Crowdfunding_in_the_production_of_video_games_in_Spain_Evolution_and_success_on_Kickstarter [accessed Aug 04 2025].
NO https://revistas.unav.edu/index.php/communication-and-society/about: Communication & Society provides open access to all published content, to facilitate its dissemination and promote research, supporting an exchange of knowledge.
DS RIUMA. Repositorio Institucional de la Universidad de Málaga
RD 20 ene 2026