2026-06-02T23:07:20Zhttps://riuma.uma.es/rest/oai/request

oai:riuma.uma.es:10630/319932026-02-03T11:57:37Zcom_10630_2254col_10630_37959

00925njm 22002777a 4500 dc Jiménez-Cordero, María Asunción author Pineda-Morente, Salvador author Morales-González, Juan Miguel author 2024 The Rank Pricing Problem is a challenging mixed-integer optimization problem. It aims to determine the optimal pricing strategies of a set of products ranked by customer preferences. Given its NP-hard nature, existing literature offers various exact methodologies. However, these approaches can be intricate to formulate and computationally intensive. In contrast, in this talk, we propose a novel data-based methodology that is simple but effective. Even though our heuristic proposal cannot guarantee to obtain the optimal solution, the numerical results in different instances show its capacity to deliver high-quality results, providing a pragmatic alternative within a short computational timeframe. https://hdl.handle.net/10630/31993 Optimización matemática Heurística A data-based approach for solving the Rank Pricing Problem.