2026-06-01T19:46:22Zhttps://riuma.uma.es/rest/oai/requestoai:riuma.uma.es:10630/333162026-02-03T11:04:22Zcom_10630_2254col_10630_37953
RIUMA. Repositorio Institucional de la Universidad de Málaga
author
Prados-Castillo, Juan Francisco
author
Torrecilla-García, Juan Antonio
author
Andraz, Georgette
author
Guaita Martínez, José Manuel
2024-09-25T17:12:19Z
2024-09-25T17:12:19Z
2023-11-15
n: Prados-Castillo, J.F.; Torrecilla-García, J.A.; Andraz, G.; Guaita Martínez, J.M. Blockchain in Peer-to-Peer Platforms: Enhancing Sustainability and Customer Experience in Tourism. Sustainability 2023, 15, 15968. https://doi.org/ 10.3390/su152215968
https://hdl.handle.net/10630/33316
10.3390/SU152215968
Blockchain technology is emerging as a high-impact solution for the tourism industry, a topic chosen for its growing research relevance and potential to revolutionise the tourism sector in several areas. This study examines how the combination of Blockchain technology and P2P platforms advances sustainability and marketing in the tourism accommodation market. It attempts to fill a gap in the literature by focusing on its application in two areas, namely digital markets and technology, which are expanding. The originality of this research lies in its comprehensive review of blockchain applications in tourism from a practical point of view, which has been largely unexplored in the existing literature. Through a bibliometric review of forty-two papers, various Blockchain applications were identified, such as improving transparency, trust, and efficiency in hotel operations and eliminating intermediaries to reduce costs. The adoption of smart contracts and the use of cryptocurrencies have also emerged as key trends. These findings highlight the transformative potential of Blockchain technology to build trust between hosts and guests, streamline processes, and improve the customer experience. However, they emphasise the need for the careful planning and consideration of the challenges associated with implementing this technology. Future research should further explore the specific applications of Blockchain technology in tourism to optimise its impact on industry and ensure long-term sustainability.
eng
Attribution 4.0 Internacional
Blockchains
Alojamientos turísticos
Marketing en Internet
Blockchain in Peer-to-Peer Platforms: Enhancing Sustainability and Customer Experience in Tourism.
journal article
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URL
https://riuma.uma.es/bitstreams/5382857a-e691-4b93-8b77-e3521493ee67/download
File
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application/pdf
Blockchain in Peer-to-Peer Platforms_ Enhancing Sustainability and Customer Experience in Tourism.pdf