2026-05-30T11:39:25Zhttps://riuma.uma.es/rest/oai/request

oai:riuma.uma.es:10630/342792026-02-03T10:59:14Zcom_10630_2254col_10630_37953

00925njm 22002777a 4500 dc Anaya-Sánchez, Rafael author Rejón-Guardia, Francisco author Molinillo-Jiménez, Sebastián author 2024 The aims of this study are to explore how the experience of “visiting” a destination in a virtual reality (VR) technology environment influences destination image and visit intentions and to evaluate the moderating effects of the immersion level of the technology, destination familiarity and VR sickness. https://hdl.handle.net/10630/34279 DOI 10.1108/IJCHM-09-2023-1488 Realidad virtual- Turismo Tecnología educativa Turismo Impact of virtual reality experiences on destination image and visit intentions: the moderating effects of immersion, destination familiarity and sickness