Listar por autor "Muñoz-Martos, Maria del Mar"
Mostrando ítems 1-5 de 5
-
Digitally supported internal market orientation: antecedents, measurement, repercussions for organisational and business performance
(UMA Editorial, 2021-12-14)The present thesis depicts Internal Market Orientation (IMO) theory development conceptualisation with contemplation of new conditions, realities and technologies available to modern businesses in service industries. ... -
Gamificacion in education and active methodologies at Higher education
Soler-Porta, Mariano
; Caña-Palma, Rocio; Bentabol-Manzanares, Maria Jose; Cortes-Fernandez, Luis; Bentabol-Manzanares, Maria Amparo; Muñoz-Martos, Maria del Mar; Esteban-Pagola, Ana Isabel; Luna-Jimenez, Maria Jose; Lopes, Ana Paula[et al.] (2019-07-01)
In recent years, there has been an increasing interest in applying Gamification in Education, which can be defined as the application of game design elements to learning activities. Its purpose is to motivate students by ... -
Looking for students' enthusiasm: flipped classroom
Lopes, Ana Paula; Soler-Porta, Mariano; Bentabol-Manzanares, Maria Amparo; Bentabol-Manzanares, Maria Jose; Caña-Palma, Rocio; Muñoz-Martos, Maria del Mar; Esteban-Pagola, Ana Isabel; Luna-Jimenez, Maria Jose; Cortes-Fernandez, Luis[et al.] (2019-01-09)
The “flipped classroom” is a pedagogical model that consists of putting certain learning processes outside the classroom so that the teacher can devote more class time to students’ acquisition of practical skills, for ... -
Methodological approach to evaluate the commercial attractiveness of outbound markets in tourism. The case of European countries
Sierra-Herrezuelo, Placido (Servicio de Publicaciones y Divulgación Científica, 2015)
Método para la evaluación del atractivo comercial de los diferentes segmentos que componen un mercado turístico como paso previo a la toma de decisiones multicriterio relativa a la selección del público objetivo de la ... -
Posicionamiento de las cofradías y hermandades de Semana Santa en Facebook.
Muñoz-Martos, Maria del Mar (AFIDE, 2021)
En las últimas décadas muchas cofradías y hermandades se han incorporado a las redes sociales, actuando de la misma forma que cualquier otro agente social. Con el propósito de ayudar a estas instituciones a conocer realmente ...