Listar por autor "Nakayama, Atsuho"
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Análisis semántico de discurso en social media sobre el cambio climático y calentamiento global con el enfoque en la opinión pública acerca de Greta Thunberg
Smolak-Lozano, Emilia
; Nakayama, Atsuho (Forum XXI, 2022)
Con el objetivo de profundizar en los contenidos semánticos de la opinión pública online dentro del debate de Internet sobre estos temas, hemos aplicado el método de la lingüística computacional al análisis semántico del ... -
Análisis semántico del discurso sobre el cambio climático en social media: el enfoque de la opinión pública acerca de Greta Thunberg, incendios en Australia y COP-25
Smolak-Lozano, Emilia; Nakayama, Atsuho (Eurasia Academic Publishing Group, 2023)
The study attempts to examine the complex universo of the global debate about environmental issues applying the models of linguistic analysis in order to extract semantic contents represented in the digital conversations ... -
Corporate image or social engagement: Twitter discourse on corporate social responsibility (CSR) in public relations strategies in the energy sector.
Paliwoda Matiolańska, Adriana; Smolak-Lozano, Emilia; Nakayama, Atsuho (EPI SCP, 2020)
Social media have opened up new opportunities for the creation of innovative public relations strategies focused on establishing and cultivating relationships with stakeholders on the basis of meaningful dialogue. Consideration ... -
Text mining and dimension reduction method application into exploring isomorphic pressures in corporate communication on textual tweet data about sustainability in the energy sector
Nakayama, Atsuho; Smolak-Lozano, Emilia; Paliwoda Matiolańska, Adriana (2019-05-09)
The study analyses the isomorphism pressures within the context of sustainability by exploring the Twitter communication in the energy sector. Recently, there can be observed the increasing focus on interactive and ...