Listar por autor "Andraz, Georgette"
Mostrando ítems 1-3 de 3
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Blockchain in Peer-to-Peer Platforms: Enhancing Sustainability and Customer Experience in Tourism.
Prados-Castillo, Juan Francisco; Torrecilla-García, Juan Antonio
; Andraz, Georgette; Guaita Martínez, José Manuel (MDPI, 2023-11-15)
Blockchain technology is emerging as a high-impact solution for the tourism industry, a topic chosen for its growing research relevance and potential to revolutionise the tourism sector in several areas. This study examines ... -
Corporate intrapreneurship: an effective strategy at the junction of innovation and knowledge-based employees engagement paradigm.
The objective of this article is to examine the relation between the creation of new products and services, in general innovation strategy, and the implementation of active policies of Intrapreneurship or Corporate ... -
Sistemas de inteligencia competitiva como base para la gestión eficaz de la I+D+I en el sector del plástico en Andalucía.
The main purpose of present work is to inquire the range of implementation an effective use of Competitive Intelligence Systems in the andalusian plastics industry linked to the agrifood industry of the region. This research ...