ListarCAP - Artículos por tema "Science mapping analysis"

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Opinion mining and sentiment analysis in marketing communications: a science mapping analysis in Web of Science (1998–2018)

Sánchez-Núñez, Pablo; De-las-Heras-Pedrosa, Carlos; Peláez-Sánchez, José Ignacio (Social Sciences, 2020)

Opinion mining and sentiment analysis has become ubiquitous in our society, with applications in online searching, computer vision, image understanding, artificial intelligence and marketing communications (MarCom). ...