Listar EAE - Artículos por autor "Quero-Gervilla, María José"
Mostrando ítems 1-6 de 6
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Análisis de las relaciones de o-creación de valor. Un estudio de casos de crowdfunding.
Quero-Gervilla, María José; Ventura-Fernández, Rafael (Universidad Camilo José Cela, 2014-07)El trabajo describe un proyecto de crowdfunding como un sistema de relaciones de co-creación de valor. Desde esta consideración, los autores elaboran una tipología de agentes que participan según siete tipos de co-creación ... -
Balanced centricity: a joint institutional logic within open collaborative ecosystems
Quero-Gervilla, María José; Mele, Cristina (Emerald, 2023-01-20)Purpose: This paper aims to examine the change of institutional logics in actors’ practices within crowdfunding platforms, seen as open collaborative ecosystems. Design/methodology/approach: The research follows an ... -
Co-patenting, co-ownership, and co-ideation as drivers for university business innovation: the case of public universities in Spain
Quero-Gervilla, María José; Díaz-Méndez, Montserrat; Ventura-Fernández, Rafael; Gummesson, Evert (Emerald, 2022-12-19)Purpose: This paper explores whether, in the context of university–industry (U–I) collaboration, new innovation strategies can be developed through actors' interactions, the exchange of resources and the co-creation of ... -
Institutions and business customer experience: the role of interfunctional coordination and service co-design.
Ruiz-Alba Robledo, José Luis; Quero-Gervilla, María José; López-Tenorio, Pablo J. (Elsevier, 2023-01-20)This paper contributes to a better understanding of the complex phenomenon of institutions and the moderation of the main antecedents of business customer experience. Following a combination of literature review and three ... -
The system effects of linkages on actor disposition and resource density: an approach to university-industry linkages
Ventura-Fernández, Rafael; Quero-Gervilla, María José; Martínez-Martínez, Sofía Louise (Emerald, 2023-03-28)Linkages play a strategic role in improving actor disposition and resource density in university–industry ecosystems. Due to the importance of interconnected ecosystems for the development of engaged universities, applying ... -
The system effects of linkages on actor disposition and source density: an approach to university-industry linkages.
Ventura-Fernández, Rafael; Quero-Gervilla, María José; Martínez-Martínez, Sofía Louise (Emerald Insights, 2023-03-28)Linkages play a strategic role in improving actor disposition and resource density in university–industry ecosystems. Due to the importance of interconnected ecosystems for the development of engaged universities, applying ...