Listar EAE - Artículos por autor "Liébana-Cabanillas, Francisco"
Mostrando ítems 1-9 de 9
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Analyzing the effect of social support and community factors on customer engagement and its impact on loyalty behaviors toward social commerce websites.
While research into customer engagement receives much attention, few studies have examined why consumers engage in social commerce and the resulting consequences for companies. This study explores the influence of social ... -
DMO online platforms: image and intention to visit.
Molinillo-Jiménez, Sebastián; Liébana Cabanillas, Francisco; Anaya-Sánchez, Rafael
; Buhalis, Dimitrios (Elsevier, 2018-04)
The online platforms (i.e., websites and social media) of Destination Management Organizations (DMOs) are among the most useful tools for building and promoting a destination image (DI). However, the associated effects on ... -
Do biometric payment systems work during the COVID-19 pandemic? Insights from the Spanish users' viewpoint.
Liébana Cabanillas, Francisco; Muñoz Leiva, Francisco; Molinillo-Jiménez, Sebastián; Higueras-Castillo, Elena (2022-02-09)
Technological developments are changing how users pay for goods and services. In the context of the COVID-19 (coronavirus disease 2019) pandemic, new payment systems have been established to reduce contact between buyer ... -
Impact of perceived value on intention to use voice assistants: the moderating effects of personal innovativeness and experience.
Molinillo-Jiménez, Sebastián; Rejón-Guardia, Francisco; Anaya-Sánchez, Rafael
; Liébana Cabanillas, Francisco (Wiley, 2023)
Voice assistants (VAs), such as Alexa, Siri and Google Assistant, are instruments increasingly used by consumers to perform daily tasks. The objectives of the present study are to examine the antecedents of consumers’ ... -
Improving travellers' trust in restaurant review sites
Anaya-Sánchez, Rafael; Molinillo, Sebastián; Aguilar-Illescas, Rocío
; Liébana-Cabanillas, Francisco (Emerald Insight, 2019)
Purpose This paper aims to focus on understanding how restaurant review sites generate trust among travellers and the effect of trust on the intention to visit and recommend restaurants while travelling. Design/methodo ... -
Metaverse as a booster of tourism transformation towards virtual management strategies
Prados-Castillo, Juan Francisco; Torrecilla-García, Juan Antonio; Liébana Cabanillas, Francisco (2024)
Purpose The primary objective of this study is to ascertain how Metaverse technologies, primarily virtual reality (VR) and augmented reality (AR), redefine tourism experiences. It aims to delve into the capabilities of ... -
Social commerce website design, perceived value and loyalty behavior intentions: the moderating roles of gender, age and frequency of use.
Molinillo-Jiménez, Sebastián; Aguilar-Illescas, Rocío
; Anaya-Sánchez, Rafael
; Liébana Cabanillas, Francisco (2021-02-12)
Drawing on the stimulus-organism-response (SOR) framework, a model is tested that improves the understanding of customer loyalty toward social commerce websites. The results showed that: information and service quality are ... -
To use or not to use, that is the question. Analysis of the determining factors for using NFC Mobile Payment Systems in Public Transportation.
Liébana Cabanillas, Francisco; Molinillo-Jiménez, Sebastián; Ruiz Montañez, Miguel (Elsevier, 2018-11-30)
There is growing interest in our society in making payments using mobile phones as an alternative to using cash, checks or credit cards. The objective of this study is to analyze the status of Near Field Communication (NFC) ... -
Understanding users’ willingness to travel on autonomous buses: The moderating effect of experience
Molinillo-Jiménez, Sebastián; Caballero Galeote, Lidia; Liébana Cabanillas, Francisco; Ruiz Montañez, Miguel (Elsevier, 2024)
The aim of this research is to analyse the factors that influence users' willingness to travel on an autonomous bus (AB). This analysis adopted a mixed-methods approach. The findings indicated that the main antecedents of ...