Listar EAE - Artículos por título
Mostrando ítems 112-131 de 289
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Exploring the antecedents of customers’ willingness to use service robots in restaurants.
This study examines the willingness of customers to accept, and their intention to recommend, the services provided by service robots in restaurants. A mixed-methods research approach was taken to evaluate a theoretical ... -
Exploring the determinants of the user experience in P2P payment systems in Spain: a text mining approach
(SpringerOpen, 2024)Purpose: This study aims to identify which determinants are responsible for impacting the user experience of three peer-to-peer (P2P) payment services in the Spanish market. Design/methodology/approach: A sample of all ... -
Exploring the effect of relative advantage and challenge on customer engagement behavior with mobile commerce applications.
This research explores the drivers of customer engagement behavior with mobile commerce applications (m-commerce apps), using the stimulus (S), organism (O), and response (R) framework. Customer engagement is conceptualized ... -
Exploring the impacts of interactions, social presence and emotional engagement on active collaborative learning in a social web-based environment.
Molinillo-Jiménez, Sebastián
; Aguilar-Illescas, Rocío; Anaya-Sánchez, Rafael; Vallespín-Arán, María Luisa (Elsevier, 2018-05-03)
This study examines the influence of social presence, interactions (student-student and teacher-student) and emotional engagement on active learning within the context of social web-based collaborative learning (SWBCL). ... -
Exploring the impacts of local development initiatives on tourism: A case study analysis
Gemar-Castillo, Germán; Soler-García, Ismael Pablo; Moniche-Bermejo, Laura María (Elsevier, 2023-09)
This study investigates the intricate relationship between local development initiatives and tourism, with a specific focus on their impacts. By utilizing input-output matrices and a survey-based vector of tourist expenditure, ... -
Exploring the opportunities of the emojis in brand communication: The case of the beer industry
Casado-Molina, Ana María; Rojas-de-Gracia, María Mercedes; Alarcón-Urbistondo, María del Pilar; Romero Charneco, María (SAGE journals, 2022)
This study shows that emojis are a significant element in brand communications, which still requires attention from researchers. Specifically, it describes the use of emojis by the four companies with the largest audiences ... -
Exploring WHO communication during the COVID 19 pandemic through the WHO website based on W3C guidelines: accessible for all?
Fernández-Díaz, Elena; Iglesias-Sánchez, Patricia Pilar; Jambrino-Maldonado, Carmen (MDPI, 2020-08-05)
Health crisis situations generate greater attention and dependence on reliable and truthful information from citizens, especially from those organisations that represent authority on the subject, such as the World Health ... -
Extension and validation of a novel destination brand equity model.
Yuksel, Ekinci; Japutra, Arnold; Molinillo-Jiménez, Sebastián; Uysal, Muzzo (2022-09-29)
This study develops and tests a novel destination brand equity model and compares its validity with Aaker’s (1991) brand equity model, which is popular in tourism. The data were collected in Indonesia (n = 250) and the ... -
Factores explicativos de la intención de emprender en la mujer. Aspectos diferenciales en la población universitaria según la variable género.
Ventura-Fernández, Rafael; Quero-Gervilla, María José (Servicio editorial UPV - EHU, 2013)
El objetivo del presente trabajo de investigación es arrojar luz sobre los factores que explican la menor intencionalidad en la población femenina para involucrarse en procesos de creación de empresas. Para ello, se ha ... -
Factors Associated with Spa Tourists’ Satisfaction
Anaya-Aguilar, Rosa María; Gemar-Castillo, Germán; Anaya-Aguilar, Carmen (MDPI, 2021-02-07)
Most spas are surrounded by beautiful natural environments, so these facilities contribute to sustainable economic development and their guests are national and local tourists with a high average stay. This study has the ... -
Factors determining cultural city tourists' length of stay
Gemar-Castillo, Germán; Sánchez-Teba, Eva María; Soler-García, Ismael Pablo (ELSEVIER, 2022-08-19)
This study aims to provide guidelines for decision makers of cultural cities in relation to the determinants of tourists' length of stay, a critical variable of the success of a tourist destination, and a guide for the ... -
Family Firms and Sustainability. A Longitudinal Analysis.
De-las-Heras-Rosas, Carlos Javier; Herrera-Ballesteros, Juan (MDPI, 2020-07-07)
Two-thirds of the world’s private companies are family owned. It is an organizational model that, despite the arrival of large corporations, remains and is still totally in place. The survival of these organizations is ... -
Femvertising and COVID-19—What Did Brand Owners Broadcast during the Lockdown?
Jambrino-Maldonado, Carmen; Iglesias-Sánchez, Patricia Pilar; De-las-Heras-Pedrosa, Carlos; Olivares Delgado, Fernando; Benlloch-Osuna, María T. (MDPI, 2023-04-06)
he aim of this study was to analyze, from a gender perspective, advertising broadcasts during a time of crisis. A holistic perspective of the stereotypes, roles, professions, and gender relations represented is offered by ... -
Financial Development and Poverty Reduction in Developing Countries: The Role of Entrepreneurial Activity
Blanco-Arana, María del Carmen; Angulo-Guerrero, María José (DOISerbia, 2024-05)
This study empirically examines links between financial development and poverty reduction in developing countries during the period 2000-2019, paying special attention to the role played by entrepreneurial activity. For ... -
Find a flight for me, Oscar! Motivational customer experiences with chatbots.
Jiménez-Barreto, Jano; Rubio, Natalia; Molinillo-Jiménez, Sebastián (Emerald, 2021)
Purpose. Drawing on the self-determination theory, the assemblage theory, and customer experience literature, we aim to develop a framework to understand motivational customer experiences with chatbots. Design/methodolo ... -
Food governance in Territorial Short Food Supply Chains: Different narratives and strategies from Colombia and Spain.
(Elsevier, 2020)Traditional approaches and debates in Agrifood Governance (AFG) have focused exclusively on the role of market forces and public policies. The emergence of alternative food movements, such as Territorial Short Food Supply ... -
Fusión de negocios internacionales y marketing: un estudio bibliométrico
Florido Benítez, Lázaro; Aldeanueva-Fernández, Ignacio (IOAP-MDPI, 2022-11-10)
This study aimed to provide an assessment of marketing on international business and to organize and classify the literature on marketing in order to clarify the importance of this tool and encourage future research in the ... -
El futuro de la energía. El reto hacia una transformación energética justa
Jiménez-López, José Antonio (2022-12-21)
La Transformación Energética Justa (TEJ) es un concepto que está ganando cada vez más importancia en el mundo de la energía. Se trata de una iniciativa ambiental y social que busca proteger el medio ambiente y proporcionar ... -
Gender differences in teachers' occupational accidents.
Rey-Merchán, María del Carmen; López-Arquillos, Antonio (Routledge Taylor&Francis, 2021-09-17)
The authors stated that the main objective of the current research is to analyze the relationship between the gender of injured teachers and independent variables, such as age, place of the accident, absence days, and ... -
Gender diversity, inclusive innovation and firm performance
Fuentes-Fuentes, Mª del Mar; Quintana-García, Cristina; Marchante-Lara, Macarena; Benavides-Chicón, Carlos Guillermo (Wiley, 2023)
This study delves into intra-organizational dimensions that might impact inclusive innovation. Based on the expectation states theory, we explore how gender diversity in management positions and on the board of directors ...