Internal market orientation: an empirical research in hotel sector

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VERSIÓN FINAL POSTPRINT 2013.pdf (231.79 KB)

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URI: https://hdl.handle.net/10630/34555
DOI: http://dx.doi.org/10.1016/j.ijhm.2013.12.002

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2014

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Elsevier

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Facultad de Ciencias Económicas y Empresariales

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Economía y Administración de Empresas

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Trabajadores de los servicios-Actitudes

Abstract

The study has three aims. First, to measure internal market orientation second, to analyze the relationships between IMO and two organizational consequences: job satisfaction and commitment; and third, to incorporate a new sub-dimension work/family balance. Empirical research has been done in a sample of Spanish hotels. Results show that IMO is a strategic determinant of both job satisfaction and employee commitment.

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José L. Ruizalba, Guillermo Bermúdez-González, Miguel Angel Rodríguez-Molina, María J. Blanca, Internal market orientation: An empirical research in hotel sector, International Journal of Hospitality Management, Volume 38, 2014, Pages 11-19, ISSN 0278-4319, https://doi.org/10.1016/j.ijhm.2013.12.002.

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Attribution-NonCommercial-NoDerivatives 4.0 Internacional
Except where otherwised noted, this item's license is described as Attribution-NonCommercial-NoDerivatives 4.0 Internacional